Jeremy Willinger

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Resume

Jeremy Willinger

Email: JeremyWillinger@hotmail.com


Experience

October 2014-Present                       RAVSAK: The Jewish Day School Network                            New York, NY
Director of Communications

•   Direct all print and online content
•   Raised Twitter followers and engagement 25% in four months
•   Contributed to 20% increase in attendees over projections for annual conference.


July 2011-September 2014                The Mental Health Association of New York City                New York, NY

Director of Communications and Marketing

•   Direct all online and print content, including writing, editing, imaging and layout
•   Increased social media engagement by 125% in one year
•   Saved $50,000 by bringing press outreach in-house. Exceeded 2011 media impression goal by 45%
   Oversee annual benefit event, helped grow 2012 gala to highest-ever net
•   Redesigned website from ground up, including layout, text, images, video and SEO
•   Launched new print and online branding initiative to define organization across all programs


July 2008-July 2011                           The Jewish Theological Seminary                                       New York, NY
Web Communications Manager

•   Write and edit online content and develop institutional vision on the web
•   Coordinate IT and Communication department efforts on new homepage design
•   Lead internal focus groups to report consensus
•   Create special websites for holidays, development initiatives, admissions programs, and alumni events
•   Recognized by Jewish News Agency for top MLK Day website among Jewish organizations
•   Designed fundraising video and holiday eCards in house, saving $60,000 in total costs
•   Initiated YouTube video series, resulting in 20,000+ hits in one year
•   Wrote and delivered Web Writing seminar to staff and social media strategy lesson for students
•   Oversee Administrative Assistant and Project Coordinator on special projects
 
Feb 2007-Apr 2008                                    Susan Blond, Inc.                                                         New York, NY
Marketing and New Business Development Manager

•    Wrote customized, analytical and detailed media relations proposals for prospective clients
•    Created strategic e-marketing program for media and entertainment industry distribution
•    Managed and developed company website content
•    Increased average monthly revenue 15% through higher value client signings

Jan 2006-Dec 2006                                        Humanscale                                                             New York, NY
Marketing Specialist

•    Created new content for all public webpages, edit visual layouts and oversee all updates
•    Wrote all corporate press releases, NPA’s and training manuals for department
•    Planned and coordinated visual marketing program for use in product literature
•    Developed and managed convention / tradeshow program
•    Hired and managed Marketing Assistant and Web Designer

Nov 2004-Jan 2006                              McGraw-Hill Medical Publishing                                         New York, NY
Associate Marketing Manager

•    Created and managed marketing / advertising campaigns for new and established titles and series
•    Coordinated and edited annual & quarterly catalogs for worldwide distribution
•    Developed successful in-house discount program for 25 tradeshows annually
•    Devised new lead generation program, resulting in a 150%  increase in viable leads
•    Co-managed 15-person national sales team contributing $1.2M to bottom line revenue
•    Top Convention Salesperson 2004 and 2005

Feb 2002-Nov 2004
Sales / Marketing Coordinator

•    Processed customer book inquiries for national sales team
•    Coordinated tradeshow focused marketing campaigns
•    Increased convention revenue in excess of 15-20% via direct sales
•    Awarded a 2004 Corporate Achievement Award for Community Service
Education

Columbia University                                MS- Journalism (Magazine Writing), 2009                                New York, NY
Ithaca College                                        BA- English, 2001                                                                      Ithaca, NY

Recent Speaking Engagements

October 2013: Center for Non-Profit Success: Social Media Techniques for Non-Profit Organizations

September 2012: Center for Non-Profit Success: Launching Your Social Media Strategy: Engagement and Growth

Online Communications
   

Software:

MS Office, Oracle, Photoshop, QuickBooks, Various CMS systems, Contribute, QuarkXPress, ACT

Social Media Skills:

Facebook, Twitter, LinkedIn, YouTube, Instagram, Flickr, SEO, Blogging, Widgets
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